Friday, December 9, 2011

ABC

While watching TV, I saw this logo at the bottom of the screen and decided to snap a picture of it. The function of this ABC News logo is for identity purposes so that the viewer knows what network they are watching. There is a mixture of sans-serif and serif type in this logo, so it is hard to determine the style. Guessing, I would say that this is Late Modern because of the formal, undecorated typography. This is a quality piece of work. The design seems conservative, as news should be.

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